- Oct 9 · 3 minute readHow much to spend on SEO content per monthA monthly SEO content budget of $49 to $179 buys steady articles. See how that compares to freelancer and agency prices, with the math shown.
- Oct 4 · 8 minute readAI SEO autopilot tools compared: Outrank, Koala AI, Arvow, Surfer, Jasper and PaperboyWhat each AI SEO tool says it does and costs, from its own pricing page, and the one question to ask before you let any of them publish to your site: who checks the facts?
- Oct 4 · 7 minute readHow to find the searches you almost rank for in Google Search ConsoleYour fastest search traffic wins are the searches where you already sit on page two. Here is how to find them in Search Console in ten minutes, and what to write once you have the list.
- Oct 3 · 6 minute readDoes AI-written content rank on Google? What Google actually saysGoogle does not penalize content for being written with AI. It penalizes content made to manipulate rankings. Here is what Google's own guidance says, and what that means for how you publish.
- Oct 2 · 6 minute readHow to get your site cited by ChatGPT and PerplexityAI search tools can only cite pages their crawlers can read. Start by letting the right bots in, then write pages that answer one question clearly with sources. A practical guide.
- Oct 1 · 5 minute readHow new articles get found: sitemaps, IndexNow and the retired Google pingGoogle retired its sitemap ping. Here is what still tells search engines about a new article: an accurate sitemap for Google, and IndexNow for Bing and others.
The Paperboy blog
Plain guides to getting found in Google, ChatGPT and Perplexity. Written by the Paperboy team, with every outside claim linked to its source.